Winners Summary

The winners for 13 different categories include:

Banking & Financial Services

WINNER Bank Al-Habib Special Saver Certificates – ‘na qataar, na intezaar’
CLIENTS Bank Al-Habib
AGENCY Bond Advertising
   

Beverages - Cold

WINNER Coke Studio 2010
CLIENTS Coca Cola
AGENCY Frequency Media So Ho Square
   

Beverages - Hot

WINNER Tapal
CLIENTS Tapal Tea
AGENCY Adcom
   

Breakfast Foods and Dairy

WINNER Tarang – ‘Sohni Mahiwal’
CLIENTS Engro Foods
AGENCY Adcom
   

Cosmetic and Personal Care

WINNER Sunsilk Co-Creation for Expert Touched Hair
CLIENTS Unilever Pakistan
AGENCY JWT
   

Culinary

WINNER Shan Oriental Range
CLIENTS Shan Foods
AGENCY Brand Crew
   

Fabric Care

WINNER Surf Excel - Umer and Dadi ‘aik minute’
CLIENTS Unilever Pakistan
AGENCY Lowe & Rauf
   

Healthcare & Fitness

No award was given in this category, as the entries did not meet the minimum qualifying score to receive an award in the final round of judging.
   

Ice cream and Frozen dessert

WINNER Walls Badami - a sweet fulfilling tradition
CLIENTS Unilever Pakistan
AGENCY Lowe & Rauf
   

Packaged Foods

WINNER Knorr Noodles
CLIENTS Unilever Pakistan
AGENCY Option-A Consulting
   

Petroleum

WINNER The Havoline Way
CLIENTS Chevron Pakistan
AGENCY Spectrum
   

Public Service, Govt & CSR

WINNER Telenor ‘karo mumkin’
CLIENTS Telenor Pakistan
AGENCY Adcom
   

Snacks & Confectionery

WINNER Gluco Thematic Re-launch Campaign
CLIENTS English Biscuits Manufacturers
AGENCY JWT
   

Telecommunications Service Provider

WINNER Ufone Voice Quality
CLIENTS Ufone
AGENCY Interflow
   

AGENCIES that took the Awards

ADCOM – 3 awards for Telenor’s “Karo Mumkin”, Engro Foods’ “Tarang” and Tapal Tea’s “Committee”

JWT – 2 awards for EBM’s “Gluco Biscuit” and Unilever’s SUNSILK “Co- Creation for Expert Touched Hair”

LOWE and RAUF - 2 awards for Unilever’s Wall’s “Badami” and Surf Excel’s “Omer and Dadi - Aik Minute”.

Bond Advertising (Pvt.)Ltd for Bank Al Habib’s “Special Saver Certificate”

Interflow Communications for Ufone’s “voice quality”

Frequency Media So Ho Square Pakistan (Pvt.) Ltd for Coca Cola’s “Coke Studio - Season 3”

Option A-consulting for Knorr’s “Quest for the Noodle Pot”

The Brand Crew for Shan Foods’ “Shan Oriental Range”

Spectrum Communications (Pvt.) Ltd for Caltex’s “The Havoline Way”

Jury Members



News & Updates

PAS AWARDS 2011

imKarachi May 27, 2011: The Pakistan Advertisers Society (PAS) organized a grand event to announce the winners of PAS Awards 2011
“The prime objective of PAS Awards 2011 is to ‘raise the , .... read moe


PAS Awards Finalist Announced

imKarachi May 19, 2011: After a two month process of receiving entries, the PAS Award Secretariat at rteam closed submissions with 105 entries in 18 categories - for which the jury started on April 29, 2011. The jury .... read moe

Partners